MARKETING MIX  

  Marketing involves a number of activities. To begin with, an organisation may decide on its target group of customers to be served. Once the target group is decided, the product is to be placed in the market by providing the appropriate product, price, distribution and promotional efforts. These are to be combined or mixed … Read more MARKETING MIX  

CAPITAL STRUCTURE      

  The financial requirement of a firm can be met through ownership capital and/or borrowed capital. The ownership capital refers to the amount of capital contributed by the owners. In case of a company, it refers to the amount of funds raised by issuing shares. The main characteristic of the ownership capital is that its … Read more CAPITAL STRUCTURE      

FUNCTIONS OF MANAGEMENT : COORDINATION AND CONTROL

      COORDINATION   “The Harmonization of activities of different work groups and departments.”   Coordination is the orderly arrangement of individual and group efforts to provide unity of action in the pursuit of a common goal. All these departments must function in an integrated manner so that the organisational goal can be duly … Read more FUNCTIONS OF MANAGEMENT : COORDINATION AND CONTROL

FUNCTIONS OF MANAGEMENT- DIRECTION (Communication,Supervision,Motivation,Leadership)

        Directing is concerned with instructing, guiding, supervising and inspiring people in the organisation to achieve its objectives. It is the process of telling people what to do and seeing that they do it in the best possiblemanner.   Elements in Directing: The four essential elements in Directing are :   Communication … Read more FUNCTIONS OF MANAGEMENT- DIRECTION (Communication,Supervision,Motivation,Leadership)

FUNCTIONS OF MANAGEMENT – STAFFING    

  Staffing refers to the managerial function of employing and developing human resources for carrying out the various managerial and non-managerial activities in an organisation. This involves determining the manpower requirement, and the methods of recruiting, selecting, training and developing the people for various positions created in the organisation.   Staffing function is an integral … Read more FUNCTIONS OF MANAGEMENT – STAFFING    

FUNCTIONS OF MANAGEMENT – ORGANIZING

    Organizing is the process of identification and grouping of activities, assigning duties and delegating authority to the managers, allocating necessary resources and establishing coordination among individuals and department of an organization with a view to attain its objectives.   PROCESS OF ORGANIZING :   The process of organising consists of the following steps … Read more FUNCTIONS OF MANAGEMENT – ORGANIZING

FUNCTIONS OF MANAGEMENT

  Functions of Management:- Planning Organizing Staffing Direction Coordination and control Decision making OUTPUT Attainment goals effectively & efficiently       INPUTS/RESOURCES Human Finance   CONTROLLING Measuring performance with standards & taking corrective actions PLANNING Setting of objects & selecting ways ORGANIZING Establishing relationships, Delagting authority & assign tasks DIRECTING Leading & motivating employees … Read more FUNCTIONS OF MANAGEMENT

Wetland Conservation Programme

    Wetlands are lands transitional between terrestrial and aquatic system where the water table is usually near the water surface and land is covered by shallow water. Essential as: control floods, water treatment, recharging of water sources, reduce sediments, check soil erosion, bulwark against encroachment by the sea, winter resort for birds and important … Read more Wetland Conservation Programme

Important Environmental Treaties

Treaty Signed/Into force Major Points Aarhus Convention on Access to information for public participation in decision making and access to justice in environmental matters 1998 Aarhus is a Danish city Adopted at the fourth ministerial conference in the ‘Environment for Europe’ process Links environmental rights and human rights   India – No Vienna Convention for the protection … Read more Important Environmental Treaties

ESTUARY ECOSYSTEM

  located where river meets the sea. the most productive water bodies in the world The complete salinity range from 0-35 ppt is seen from the head (river end) to the mouth (sea end) of an estuary Coastal lakes which have their connection with the sea through small openings are better known as lagoons or … Read more ESTUARY ECOSYSTEM